Breakthrough Australian singer and songwriter Peach PRC reveals an emotionally charged new single and official video, ‘Heavy’. Listen to ‘Heavy’ HERE via Island Records Australia & Republic Records.
On the track, she leans into melodic piano with vulnerable vocals and poetically plaintive lyrics. She holds each note with raw emotion as the hook rings out, “It’s all I’ve been told, I’m heavy to hold.”
The official video, shot in Sydney was directed by Stephanie Jane Day (Sloan Peterson, Holly Throsby, Emma Russack)
Stephanie says, “The film we made for Peach PRC’s Heavy embraces the more interior and vulnerable side of us all, the isolation of feeling like a difficult person and knowing that you have a lot to give despite it. Finding peace and acceptance in the things you don’t have and can’t control.
I wanted to indulge on Peach’s behalf and take all this to a place of peace and beauty. I wanted the film to complement the song – I wanted Peach to know that even though she feels heavy – she has everything she needs to soar”.
Peach PRC initially teased ‘Heavy’ on her TikTok. It ignited 523K views and 111K “likes” on just a clip and stoked anticipation among audiences. It has notably emerged as “the most requested song from her core fan base” since her explosive breakout, certified Gold selling single ‘Josh.’
However, she has remained prolific, sharing a two-track Holiday bundle of anti-Christmas bops ‘I’ve Been Bad, Santa’ and ‘Christmas Kinda Sucks’. Listen HERE
Local and international press continue to rave about Peach PRC, Vogue Australia hailing “She’s the pop princess we don’t deserve” and continues with “everything from mental health struggles to relationship breakups – flowed effortlessly into a catalogue of hyper-curated, punchy pop.”
Her previous single ‘Symptomatic’ has already amassed more than 4 million streams. Meanwhile, coup de main called it “magnificent,” and NME praised, “the catchy track serves as a somewhat serious and relatable about mental health, wrapped in a sugary electro-pop exterior.”
Peach PRC unveiled her debut single ‘Josh’ earlier this year. It has already gathered 10 million-plus streams and received widespread critical acclaim. PAPER Mag raved, “it’s a bombastic first look for the freshly minted pop star that sacrifices none of the chaotic whimsy that endeared fans to her in the first place,” and Refinery29 noted, “Peach PRC takes her ex’s obsession and turns it into a pop song, and it’s kind of perfect. (Leave her alone, Josh.)”
Watch the ‘Heavy’ video here: